Hope for Henry and The Toy Foundation Host a Winter Wonderland Experience for Children With Sickle Cell Disease and Their Families

Brookyln, NY – The Hope for Henry Foundation and The Toy Foundation brought the magic of holiday cheer to NewYork-Presbyterian Brooklyn Methodist Hospital this week. At the Winter Wonderland event, 35 children living with sickle cell disease and their families chose gifts from a selection of toys that The Toy Foundation and Hope for Henry provided free of cost. Additionally, 100 other families will receive gifts from the hospital’s child life staff at this week’s sickle cell clinic appointment. The event also featured arts and crafts, hot chocolate and cookies, and gift wrapping.

Laurie Strongin, Founder and CEO of Hope for Henry Foundation “Children with Sickle Cell Diseases work incredibly hard to manage their symptoms and live normal lives. Maintaining these routines can be exhausting and alienating, and especially during the holiday season when life seems to speed up and slowdown in equal measure. This event will provide these children and their families with an opportunity to relax, cut loose, and enjoy the childhood wonder of the holidays in its fullest. We’ve learned over the years that happier kids handle their medical procedures better, faster, and with fewer complications, and this is an incredible opportunity to help kids heal and thrive.”

“Even a single moment of joy helps these children heal and gives the whole family a moment to enjoy the spirit of the season together. We’re so proud to work alongside such amazing partners to deliver joy through the extraordinary benefits of play,” said Pamela Mastrota, Executive Director of The Toy Foundation.


About The Toy Foundation
The Toy Foundation (TTF) is a 501 (c)(3) children’s charity and philanthropic arm of The Toy Association. Our mission is to be the uniting force for the collective philanthropy of the toy industry for the benefit of all children in need. In collaboration with the toy industry, TTF aims to create a world where every child experiences the comfort, joy, and extraordinary physical, emotional, and educational benefits of play through three program areas – The Toy Bank, Play Grants, and Diversity, Equity, and Inclusion (DEI). To date, TTF has delivered the joy of play to more than 31 million children around the world; supported play therapy programs for 365,000 hospitalized children; and engaged hundreds of university students to build a pipeline of diverse talent for the toy industry.


About Hope for Henry
Hope for Henry revolutionizes pediatric care with innovative, proven programs. Combining education with incentives, they motivate children, promote adherence, elevate satisfaction, and empower kids to conquer medical challenges. Since 2003, Hope for Henry has helped more than 120,000 kids in over 35 hospitals confront the challenges of serious illness, adhere to their medical plans, and thrive. Visit hopeforhenry.org.


Media Contacts:
The Toy Foundation, 516-241-8974, ewright@toyfoundation.org
Hope for Henry, 202-813-3385, jack.goldberg@hopeforhenry.org

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